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NEW:
Market Research Print Journal Readership (PDF 0.293 MB)
Over 95% of physicians read a medical journal each month...

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NEW:
Prescribing Summary Style Guide v1 (PDF 0.412 MB)
The purpose of this Guide is to provide advertisers and creative agencies with the minimum requirements reflecting...

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PRESIDENT'S MESSAGE:
Welcome to CAMP online! Now you can enjoy "easy access" to members, advertising guidelines, research data and more. 
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AD GUIDELINES:
The following guidelines and procedures have been developed through the
cooperative efforts of member publishers of the Canadian Association of
Medical Publishers (CAMP), in consultation with Canada's Research-Based
Pharmaceutical Companies... 
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MEMBER COMPANIES:
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YELLOW PAGES - CPS 2006 DATA:
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STUDIES:
ROI Analysis of Pharmaceutical Promotion (RAPP)
RAPP is an independent study comparing the Return on Investment... 
Analysis of ROI for Pharmaceutical Promotion (ARPP)
ARPP is an independent study comparing the average... 
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